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Your Name

Aspiring Public Relations Specialist

Baltimore, MD

your.name@example.com

111-222-3333

www.your-website.com

Summary

  • Knowledge of social media marketing
  • A prodigious attention to detail
  • Knowledge of media and communications practices
  • Excellent time and resource management skills
  • Strong leadership qualities
  • Effective oral and written communication
  • Ability to learn expeditiously
  • Strong understanding of various media platforms
  • Strong analytical and research skills
  • Exceptional proofreading and editing skills

Work Experience

Public Relations/Social Media Internship

Aiden Marketing , Baltimore, MD

Jan 2013Current

Public Relations Specialist/ Social Media Manager
  • Execute content strategy based on business objectives.
  • Manage editorial calendar and ensure that content is timely, relevant, accurate, and positively reflects the brand.
  • Engage with public via Twitter and Facebook.
  • Keep up-to-date with best practices in writing for the web, web usability and business/industry trends.
  • Utilize public relations measurement tools and search engine optimization.
  • Initiate and maintain media contact list from traditional and new media platforms.
  • Write and distribute news releases to media contacts from various media mediums.
  • Conduct research and transcribe technical data to convey to the public or form a strategy based on the data retrieved.

Community Affairs and Programming Intern

WBAL-TV Channel 11 News, Baltimore, MD

Sep 2012Current

Channel 11 News, Community Affairs and Programming Department, September 2012- Present

Community Affairs and Programming Intern
  • Communicated and developed working relationships with community business people and organizations, interacted with viewers, and disseminated vital information to viewers via WBAL's weekly public affairs program.
  • Published events on the WBAL community calendar of upcoming events in Baltimore, MD. Responded to external stakeholders' request to promote business affairs and events in community calendar.
  • Conducted internet research analysis and wrote specialized topics for WBAL's television program regarding community events, health, energy, entertainment, crime and sports.
  • Observed social media content and trends via Facebook and Twitter to capture possible news stories or leads.
  • Utilized social media platforms to engage with internal and external stakeholders.
  • Prepared reports. Assisted in preparation of quarterly Federal Communications Commission (FCC) report to ensure that all WBAL television programs were receiving equilibrium reporting on crime, entertainment, health, community related news, sports crime and political news.

Research Assistant

The Office of Enrollment Outreach & Veteran Services

Aug 2011Current

Plan comprehensive public affairs efforts with the Director of EOVS.
  • Develop strategic communications plans.
  • Edit and disseminate Registration Communication Plan and Drop Communication Plan to internal stakeholders.
  • Ensure effective communication to internal stakeholders during the University's registration period.
  • Design and disperse flyers via Websis.
  • Respond to routine telephone calls.
  • Prepare meeting agenda.
  • Write and electronically deliver advisory committee meeting minutes.
  • Order office supplies in compliance with Minority Business Enterprise policies.
  • Schedule recurring teleconferences and meetings for outreach initiatives.
  • Coordinate transitional college events for veterans at community colleges and military installations. Arrange and facilitate Campus Gateway tour.
  • Publicly speak to 40-100 middle school students about transitioning to college and educational opportunities at Morgan State University.
  • Update, edit and ensure website is aligned with office's strategic plan as plans or policies change. Include photography and request form of special events on website.
  • Generate and maintain Veterans database.

Production Internship

WSHA

Sep 2007Sep 2011

Created specialized mailing list for WSHA fundraiser and promotional events.
  • Assisted in quarterly and annual fundraiser drive. Generated a record of membership dues.
  • Requisitioned office equipment, supplies, and maintained a record of membership dues.
  • Managed social media content, wrote promotional scripts and researched specialized topics. Promoted radio station via Twitter and Facebook.
  • Broadcasted live sports and political events on air while simultaneously engaging with stakeholders on various social media platforms.
  • Assisted the General Manager through ideas, participation and expertise in the development of the station's goals, programming and policies.
  • Developed and maintained effective working relationships with students, educators, and program specialists.

Education

Master of Science in Telecommunications Management

Morgan State University, Baltimore, MD

20112013

Bachelor of Arts in Mass Communications

Shaw University, Raleigh, NC

2011

Additional Information

Computer Skills
  • Proficient in Microsoft Word
  • Basic knowledge of Microsoft Excel
  • Proficient in Microsoft PowerPoint
  • Basic Knowledge of Adobe Audition 2.0 & 3.0
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